Many bloggers would quickly whip out their wallets and wouldn’t hesitate to buy a fair priced link on a website with a PR of 9!  Should you follow suit?  There is a lot more to buying and selling PageRank than meets the eye and a lot of interesting information that you should be aware of if you ever consider buying links or taking advantage of your pagerank to sell links. As a follow up to yesterday’s article: Going From PageRank Zero To PageRank Superstar, I’ve decided to discuss more about Google PageRank.

Selling links on your website

• “Do-follow links” - The links that are sold to increase pagerank are referred to as “do-follow” links. Do-follow links signify that the link has a direct impact on the pagerank of the website in which you are linking to.

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What is “Pagerank?” A high Google PageRank a.K.a. “PR” always attracts attention in the blogosphere. For those of you not familiar with pagerank I’ll give you a brief definition: pagerank = a numeric value that represents how important your website is and how well your website ranks when compared to all other webpages. Here is the more advanced definition of pagerank [courtesy of Wikipedia]: “a family of algorithms for assigning numerical weightings to hyperlinked documents (or web pages) indexed by a search engine. The PageRank system is used by the popular search engine Google to help determine a page’s relevance or importance. It was developed by Google’s founders Larry Page and Sergey Brin while at Stanford University in 1998.”

How can you determine your pagerank?

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